
About the campaign
The campaign throughout 2018 will support individuals in improving their language proficiency as a means to achieve their own professional and personal ambitions.
The English is GREAT campaign was launched in Wuhan on 31 January 2018, in the presence of UK Prime Minister Theresa May, while on her official visit to China. The campaign supports China’s ambitions to boost spoken English language proficiency.
The campaign throughout 2018 will support individuals in improving their language proficiency as a means to achieve their own professional and personal ambitions.
As part of the campaign, the English is GREAT Teacher Award will celebrate excellence in English Language Teaching by Chinese nationals who are non-native speakers of English.
Join our photo competition to share the excellent learning and cultural experiences available in the UK.
Whether you’re in education or business, English is GREAT will connect learners to the best of UK language learning resources. Access free resources here.
We work in partnership with the Ministry of Education, national associations and educational institutions to support teacher development.
There are 1.5 billion learners of English worldwide – more than any other language. The English is GREAT campaign will explore the wider impact of English in China. Find out more.
Based on your numerous responses to the campaign, we are delighted to announce that Love and Change were the most popular English words for 2018 as chosen by you.