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British Council China 2012

Fraser Doherty , young entrepreneur and founder of multimillion pound business 'Superjam', shares his story from family kitchen to iconic brand. 

Fraser's Smart Talk brought to life a career that began making jam in his family kitchen and turned into a business that saw his products on the shelves of supermarkets across the UK and made him a millionaire before he  turned 20.  SuperJam  become so successful that it was honoured as ‘an iconic Scottish brand’ by the National Museum of Scotland and Fraser’s entrepreneurial skills were recognised when he won the 'Global Student Entrepreneur of The Year' award.  

The talk, which was delivered to young entrepreneurs in China, also saw Fraser giving an insight into the role of entrepreneurialism in society, the difference between ideas and a business, as well as his own influences and inspirations.