Ge Yu
University of Cambridge, Cambridge Judge Business School
Ge Yu gained her MBA degree from the University of Cambridge. Ge founded ANNDERSTAND, a sustainable fashion brand that has transformed over four thousand meters of textile waste into aesthetic collections.
Her work extends beyond fashion into consultancy. She takes an active role in helping companies implement circular principles and achieve measurable impacts.
Ge says that the UK educational environment stood apart through its international character and inclusivity. These forces led her transformation from a practitioner into an architect of sustainable fashion systems. She has learned that true innovation occurs in the confluence of disparate perspectives.